Beyoncé is all about paying homage to American classics, and she’s putting her own spin on a commercial from 1985 in her Levis.
The music icon Beyoncé, 43, is the star of a new Levi’s jeans ad, recreating a famous commercial from 1985 called “Launderette.” In the original ad, model Nick Kamen walks into a laundromat, strips down to his white boxers, and throws his Levi’s jeans into the washing machine while people stare.
In Beyoncé’s version, she walks into a laundromat wearing a blue denim cowboy hat, a white T-shirt, and tight-fitting jeans. Instead of water, she throws a bucket of diamonds into the machine and takes off her jeans, revealing white boxer briefs, while others watch.
The commercial is full of Beyoncé’s signature style and is set to her song “LEVII’S JEANS” featuring Post Malone from her 2024 album Cowboy Carter.
Fans were quick to share their excitement about the new ad, with comments like, “I’m analyzing every detail for clues about act three and hidden surprises,” and “THE DIAMONDS AS WATER!” Another fan said, “Now I want a pair of diamond-washed Levi’s.”
The ad is part of a new campaign called “REIIMAGINE,” where Beyoncé will appear in more commercials and different kinds of ads for Levi’s.
In a press release on Monday, September 30, Beyoncé said, “My song ‘LEVII’S JEANS’ celebrates what I see as the ultimate American outfit — something we all proudly wear.”
“I’m proud to work with Levi’s to create classic American imagery. Denim on denim is usually thought of in a more male way, so this campaign, which focuses on the strong female perspective, means a lot to me.”
“I’m excited to find new ways for our ideas to come together, empowering women and celebrating their strength.”
Kenny Mitchell, the global Chief Marketing Officer of Levi’s, said, “Levi’s has always been the unofficial uniform for people striving for better. A big part of that is constantly changing and creating new cultural trends.”
“With Beyoncé, we are exploring the idea of reimagination through this campaign. It helps us connect with our fans in fresh ways and supports the growth of our women’s line as the leading denim lifestyle brand.”
The release explains that the campaign is “inspired by Levi’s long history and the innovative ideas of one of the most important people in modern culture. It shows that the brand remains a key part of culture today.”
Paul McCartney at 82: You Won’t Believe How He’s Changed Over the Years!
In a career that has lasted nearly seven decades, Paul McCartney—who celebrated his birthday in June—is just as amazing today as he was in 1961 when he joined The Beatles.
The frontman of the famous band has changed a lot over his 82 years but remains an incredible entertainer. He still releases hit songs and keeps coming up with new looks.
Keep reading to see how this 80-year-old continues to stay stylish!
During the 1960s, Beatlemania took over, leaving a lasting impact on culture, fashion, and hairstyles that is still felt today.
Wearing sharp suits, The Beatles changed fashion with their iconic mop-top haircuts, featuring side-swept fringes and a textured look. This hairstyle became a worldwide trend and was closely associated with the band.
Over the years, Paul McCartney has worn many different hairstyles, from shorter cuts to shaggy looks, and has sported a beard and mustache. His hairstyles have always followed the trends of each era.
In 1969, the same year he married Linda (who passed away in 1998), McCartney grew a thick beard along with his shaggy red hair. His beard became so popular that it even has its own Instagram page called “Dedicated to the finest beard in rock n roll history.”
McCartney has tried various hair lengths and styles, keeping up with trends while still maintaining his unique look. However, not all of his hairstyle experiments were successful.
According to the New York Daily News, when Paul McCartney was married to Heather Mills (2002 to 2008), he tried to dye his hair himself using a store-bought kit. He made a mess of it in the bathroom of their home in the Hamptons.
Mills was so worried about how bad it looked that she called a Manhattan salon to fix it. The salon said, “She called very upset. People were making fun of the color. He was dyeing his hair with a box color.”
After years of trying to hide his graying hair, McCartney finally embraced aging gracefully. In 2018, at age 76, he surprised fans by appearing on *The Tonight Show with Jimmy Fallon* with striking silver hair.
McCartney, who had been dyeing his hair brown for about 30 years, decided to let his natural silver shine through. The Daily Mail noted that just months before, he had still been showing off dark hair, but he had started letting some grey show in January as a step towards a more natural look.
Since releasing his acclaimed album *McCartney III* in 2020, recorded during the Covid lockdown, McCartney’s silver hair has become a part of his distinguished and mature appearance.
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In March 2024, Paul McCartney was spotted enjoying the beach in St. Barts with his wife, Nancy Shevell, whom he married in 2011.
At 81 years old, McCartney was playfully running along the beach in a long-sleeved black shirt and sunset-print shorts, with his hair blowing in the wind. Nancy, 64 and cousin of the late journalist Barbara Walters, wore black shorts and a colorful patterned long-sleeved top while wading in the water.
Recently, McCartney posted on social media to wish his father and former bandmate Ringo Starr a happy birthday. Fans quickly commented, calling the men “fab” and praising McCartney’s looks. One fan wrote, “Stop being so cute old man,” while another referenced The Beatles’ song “She Loves You” with “We love you yeah yeah yeah.” Other fans complimented his style, saying, “You look great Paul. Love your threads,” and “You are so handsome.”
McCartney’s hairstyles have changed over the years, but his early mop-top and sharp suits remain iconic. Throughout his career, he has stayed youthful and embraced his role as a music legend, always keeping his unique style and charm.
What do you think of Paul McCartney at 82? Share your thoughts and spread the word so we can hear what others think!
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